![]() However, ensure that you choose keywords closely related to your products, business, and industry. An effective way to achieve this is by using keywords that Pinterest’s algorithms can easily pick up. So, you must ensure your brand’s pins appear on users’ feeds and are easy to find on search results. Like Google and Bing, Pinterest is a search engine. Dedicate time to interacting with pinners who comment or save the content on your boards to identify the wants and needs of your target customer and improve brand recognition. You could even establish a complementary board to showcase new bags for summer camping. For instance, if your company deals with hiking gear, you could create a board of beautiful trails. ![]() Whether you develop your Pinterest board to showcase your products and services or offer inspiration, other pinners may opt to follow your board to see new pins whenever you add them to your feed.Įnsure your Pinterest boards make sense to your brand. They can be made public to enable other pinners to spot your board when looking for new products and ideas. Pinterest boards help you curate pins and organize related content. Read on for 12 practical tips to boost your Pinterest marketing strategy. ![]() Published by Kevin Florence on April 26, 2022Īre you wondering how to improve your Pinterest marketing? With 55% of the 322 million active users on Pinterest using the platform to shop, you cannot overlook this visual search engine in your digital marketing strategy. 12 Tips for Effective Pinterest Marketing
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